Hi there!

I’m Madison, a product designer and journalist committed to creating social good. I do this by helping organizations connect with their audiences, whether it’s through intuitive digital experiences or compelling storytelling that helps people make sense of the world around them.

I started my career in local news covering higher education, including leading coverage on one of the largest sexual abuse scandals in sports history. News reporting solidified my drive for helping people live better lives, and it prepared me well for product development work — both demand curiosity, the ability to simplify the complex and a deep understanding of audience needs.

Currently, I'm at Informa TechTarget (previously Industry Dive), where I lead product design for audience growth initiatives across a portfolio of 35+ business journalism publications.

Rotating images of Madison in different poses.

Contact

madison.f.oconnor@gmail.com

strengths

Approaching the product development process with curiosity and empathy, from discovery through launch
Leveraging my news reporting background to understand user needs and craft audience-focused interfaces
Using storytelling to foster buy-in and enthusiasm for product visions and designs
Uncovering growth opportunities through deep user and market knowledge
Designing high-quality, smooth user experiences by sweating the details

Values

🤔 Relentless curiosity

I love learning new things, and curiosity drives learning. I believe curiosity is a skill that can be developed, and once you know how to act on it, learning becomes easy.

💕 Compassion & empathy

We can’t communicate effectively if we can’t empathize with others. Compassion and empathy are tools to help ensure the stories we want to tell are relevant, useful and applicable.

💪 Empowering others

I strive to empower others through information so they can better navigate the world around them. That also means sharing insights and lessons I've learned to help others grow. Collaboration > competition.

🌎 Inclusive design

Everyone should have access to reliable services and information. To do that, products and spaces must be inclusive. Accessibility and diversity efforts are essential every step of the way.

💬 The power of community

Communities have the power to effect amazing change. That’s why I love working with engaged teams to tackle big problems.

Beyond 9-5

Thrifting for home decor and other trinkets
Working on my reading goal of 25 books in 2025, a streak I've kept each year since reading 21 books in 2021 (send me book recs!)
Learning to sew by tackling a queen-sized quilt